ANDROID GAME DEVELOPERS IN THE US CAN NOW RETAIN UP TO 95% OF REVENUE STARTING OCTOBER 22 WITH XSOLLA BUY BUTTON
From October 22, Android Developers Can Enable Link-Outs To Purchases From Inside Their Games Live In Under 24 Hours With A New SDK-Powered Checkout Flow
LOS ANGELES – OCTOBER 7, 2025 – Xsolla, a global commerce company helping developers launch, grow, and monetize their games, today announces the availability of its Buy Button for Android. This SDK solution enables mobile game developers to launch direct payments from within their Android games to a web-based checkout that is fully compliant with evolving U.S. regulations, thanks to various rulings in the Epic Games v. Google antitrust case and in line with the precedent set by Epic Games v. Apple. iOS developers are already benefiting from this capability.
This launch marks another significant leap forward in monetization for mobile developers. Developers now have the opportunity to keep up to 95% of their revenue and build direct, scalable relationships with their players who enjoy their favorite games on an Android device, where previously traditional app store fees took up to 30% of every in-app purchase.
With advertising costs climbing and platform rules tightening, developers need flexible, direct paths to reach and monetize their most valuable players. Xsolla’s Buy Button for Android is designed for speed, simplicity, and scale, helping developers respond to regulatory changes while future-proofing their revenue model.
“This is a major moment for Android developers in the U.S.,” said Chris Hewish, President at Xsolla. “We’ve created a compliant, conversion-first solution that’s fast to launch, secure, and designed to put developers back in control of how they sell, scale, and engage their players.”
Key features and benefits include:
- Combined with the broader Xsolla Web Shop and Pay Station solutions, developers can go direct-to-consumer (D2C) while offering a premium, fully branded checkout experience.
- The Buy Button SDK is a lightweight Android SDK that triggers a browser-based checkout flow from within the mobile game, which can be launched within 24 hours. The checkout is powered by Xsolla’s PCI DSS Level 1 compliant payment infrastructure and supports autofill and one-tap purchases to maximize conversion.
- With Web Shop integration, developers gain access to dynamic SKU and catalog sync, cross-platform reward delivery, personalized promotions, player segmentation, A/B testing, and Offerwall features to monetize non-paying users.
Developers can deploy the Buy Button SDK and Web Shop integration with minimal engineering overhead, supported by Xsolla’s global team and real-time reporting infrastructure.
Start increasing your mobile game revenue today by visiting xsolla.pro/android-buy-button
Learn more about how it works in our latest blog post, available on xsolla.blog/android-buy-button
About Xsolla
Xsolla is a global commerce company with robust tools and services to help developers solve the inherent challenges of the video game industry. From indie to AAA, companies partner with Xsolla to help them fund, distribute, market, and monetize their games. Grounded in the belief in the future of video games, Xsolla is resolute in the mission to bring opportunities together and continually make new resources available to creators.
Headquartered and incorporated in Los Angeles, California, Xsolla operates as the merchant of record and have helped over 1500+ game developers to reach more players and grow their businesses around the world. With more paths to profits and ways to win, developers have all the things needed to enjoy the game.
For more information, visit xsolla.com
Media Contact
Derrick Stembridge
Vice President of Global Public Relations, Xsolla
d.stembridge@xsolla.com
